PostagedPostaged for ad agencies
A performance channel your clients haven't saturated
Plan flights, split-test creative, hold out controls, and report incremental ROAS per client. Direct mail, run with the discipline your media team expects.
$5 credit at signup. No credit card required.
Why your media plan needs a mailbox
CPMs keep climbing. Signal keeps degrading. Every client bids against every other client in the same two feeds.
The mailbox is the opposite: household-level delivery from first-party data, zero auction pressure, and creative that cannot be scrolled past. It is the most expensive-feeling impression in the plan, at $2.85 a household.
How agencies run Postaged
Plan and flight like media
Activate client first-party lists as household audiences. Suppress, split, and schedule to the arrival date, with zip and map filtering built in. Flighting works the way the media plan says it should.
Uses: audiences, suppression lists, arrival-date scheduling
Test like you buy
Split creative across 2 to 4 variants at any percentage. Postaged draws a holdout at order time, automatically. Every campaign ships with its own control group.
Uses: A/B variants, holdout groups
Attribute like adtech
The Postaged pixel matches site visits to mailed households. Conversion imports match revenue by address, not last click. Report CPA, ROAS, and incremental ROAS per client, against the holdout.
Uses: the Postaged pixel, conversion imports, measurement
Built by media people
Postaged was built by adtech veterans who spent the past 15 years building the industry's most powerful measurement tools. Holdouts drawn at order time. Attribution by address, not last click. Incrementality against a real control.
This is the plumbing we spent our careers building, pointed at the one channel with no auction.
The offer
Your first handwritten card is on us
Sign up free and you get:
- Your first card, written, stamped, and mailed. Covered by your $5 credit
- The full designer. 17 real handwriting styles
- USPS-grade address verification. Every address checked before ink hits paper
- The template library. Never start from a blank card
No credit card. No subscription. If you never send another card, you've spent nothing.
$5 credit at signup. No credit card required.
Your clients' competitors aren't in the mailbox. Yet.
Pitch the channel before someone else does.
$5 credit at signup. No credit card required. Or .